LIQUID drives more revenue for publishers with a suite of purpose built tools - Dynamic Catalog, Inventory Manager, Price Manager, and Revenue Manager. LIQUID leverages user data and user rules to improve inventory segmentation, packaging, pricing, and availability. LIQUID programmatically manages and optimizes product availability and pricing strategies based on sales channel and flight time. LIQUID is a gateway for automating packaging and pricing, and optimizing offerings for Programmatic environments.
- Maintain full control over trading strategies and values
- Capture more revenue, drive higher margins
- Access more demand and better values
- Unify all inventory, product and pricing information
- Define more segments and packages to sell
- Manage forecasting and availability for segments and packages for every platform, sales channel and flight
- Manage pricing for segments and packages for every platform, sales channel and flight